Joshue O’Connor, a member of the IIA User Experience Working Group from the National Council for the Blind in Ireland, outlines what delegates can expect from the IIA User Experience Conference next Tuesday 25 November in the Burlington Hotel Dublin.
In business there are many confounding variables that face you. Internal and external pressures at every corner. If you sell products then you must have people who must decide to buy and use your products, the same for any services that you provide. The web has opened up new horizons of possibility but how do you really get it right? Trying to understand what makes your users tick is a full time job in itself and not exactly an exact science.
Therefore coming to the IIA User Experience Working Group’s annual conference on the theme of “Brand building, profitability and customer loyalty through better User Experience” will really help you. Meet with some practitioners who spend their time trying to understand the user experience. There are many diverse and experienced speakers at this event who will endeavour to share what they have learned as practitioners. You will come away from this event with, at the very least, the realisation that there is a lot to be learned when you consider the complexity of the very people you are trying to reach, and hopefully a trick or two that may help you to improve the quality of the services that you offer.
Click here to check out the progamme, speakers and register for this event. Readers of this blog can get 10% off by using the code “UEBlog” when prompted during registering. At €145.00 for non-members and €75.00 for IIA members it’s a bargain even without the discount. As they say in Irish may you enjoy and gain benefit from it!