Mulvihill took up her position this week. Speaking about her appointment she said, “I’m delighted to be joining the IIA at this critical time. As Ireland aspires to a Smart Economy, it’s vital that the necessary supports are available to business owners, in terms of infrastructure, investment and expertise. Already, we have some fantastic Irish success stories of internet businesses across a range of sectors; financial services, leisure and travel, retail and media. The internet brings so much opportunity for cost saving, process efficiency and customer care – way beyond simply having a website. As a Smart Economy, Irish businesses can and will be at the forefront of innovation and optimisation of internet usage. The IIA is a member based association and so my vision for the IIA is to see our members, Irish businesses, leading the way in the development and application of internet capability and in doing so growing new markets in Ireland and abroad”.
“The Irish Internet Association is unique among Irish business associations in that it offers all companies the opportunity to network beyond and across sectors and scale. Membership of any association must bring value for money, value to the bottom line. IIA members benefit from excellent networking and business development opportunities. seminars, training and our Net Visionary Awards programme. Members also have the opportunity to participate in our working groups which provide a platform for policy and best practice development”.
Mulvihill has a strong background within the Irish SME sector having previously held the position as Senior Manager for Family Business Advisory Services at BDO Simpson Xavier. Mulvihill also has extensive retail experience having spent eight years in London and Amsterdam with the Kingfisher Group. She was at the forefront of managing one of the first transitions of a major UK retailer from high street to online and has also worked as a consultant to a number of new business start-ups.