Over 600 leading Irish and international brands have had a big boost this week with the Online Shopping Directory from An Post getting a new name, iloveshopping.ie and a new look.
The site is changing to the new name of iloveshopping.ie just in time for the peak online shopping season pre-Christmas. The website has already created big business for An Post customers and in turn An Post’s parcel business.
The site features hundreds of stores on one simple to navigate site, hot offers and promotions, online catalogue ordering and a special gift finder tool. iloveshopping.ie is supporting Ireland’s favourite e-tailers and is aimed at ever savvier shoppers who want to save both money and time from the comfort of home.
Louise Cronje, An Post’s marketing manager for iloveshopping.ie said “Customers can browse the range of retailers, plan their Christmas shopping list, and sign-up to get hot offers and promotions in our newsletters. This site particularly suits the Irish market, where, compared to European shoppers our customers spend a long time browsing before finally buying online.”
“The business model for iloveshopping.ie is simple” said An Post Head of Sales & Marketing, Liam Sheehan said “It is to help our customers to grow their business, because if they grow, we grow.”
Originally launched in November 2009, growth in demand for the service was such that An Post designed a new-look directory with enhanced functionality. Starting up with 100 e-tailers, the newly launched site now boasts over 600 brands, large and small. The expanded site will add value to An Post’s overall parcel offering and grow the Company’s share of business in a very competitive parcel market.
If you have an online shop, make sure you get your free listing uploaded in time for the Christmas rush as the new site will be supported by a nationwide marketing campaign in the coming weeks.