The IIA would like to welcome SiteImprove as one of our newest members. As the name suggests their focus is on improving websites and they do just that for 43 irish customers as well as benefiting numerous customers in the UK, USA and Denmark. If you want to keep on top of broken links, spelling mistakes and accessibility issues then you now have the chance with a free trial of SiteCheck and 10% discount for IIA members. The same offer applies to SiteImprove’s website analytics service, SiteAnalyze and their enterprise search solution, SearchImprove. To take advantage of this offer or find out more contact Seán on 01 817 1888 or email sne [@] siteimprove.ie mentioning the IIA in your correspondence of course. A veritable gift to anyone charged with managing a complex site like… well me actually!
Net Behaviour were on their best behaviour last week when they joined the IIA. They attended the recent IIA Congress and I subsequently made contact with them as I did with many of the non-member delegates. To quote their own website:
Net Behaviour are online experts fusing established planning methods, bespoke research and extensive experience to create key insights into the digital consumer which enables us to provide clients with great digital marketing campaigns.
When I read this I immediately thought of all our members who contact me looking for facts and figures about the nebulous net and who attend our events aimed at increasing sector skills in the area of developing, managing, and measuring online campaigns and I knew Net Behaviour would be a good fit.
Normally I include a new member company’s logo but I hope you will forgive me for using a different element of their site which caught my magpie eye. Instead of profile pictures they each have a personalised robot image. The image above is Managing Director Justin Cullen’s profile image. We will all be assimilated 🙂
As the Irish internet tipping point of one million Irish broadband users hoves into sight, Amas in conjunction with us here in the IIA, release State of the Net Issue 9. This is available to all via our Resources section of the IIA site. We will also be distributing print editions to delegates at Congress 2008.
This quarter’s edition of State of the Net covers:
- Key statistics from the first Joint National Internet Research presented by Tim Griffiths, JNIR Chair
- A distillation of the latest key figures from the CSO in relation to internet use, examining usage by age and region in particular
- A review of Comreg’s latest business information and communications technology survey results
- Figures about broadband uptake and coverage
- Business use of eGovernment for full electronic case handling
- The rise and rise of mobile
- What are Irish internet users searching for?
- The majority of online shoppers have no complaints
AMAS, who are members of the IIA, are a consultancy specialising in online channels and they help businesses and government bodies to plan, manage, evaluate and market their online channels.
It was a sad day in the IIA office when I had to tell my colleagues that no, they could not do the survey and be in with a chance to win a 16GB Apple IPod Touch. So come next December if you are scratching your head and wondering what on earth should I get Roseanne, Fergal and Irene in the IIA for Christmas…
We had a great response so thank you very much to everyone who completed the survey. The results are available on our website – currently just available to members so please log in to access them*. We will announce the winner at Congress, on the IIA site and here next Thursday. Oh the suspense – it’s just like Next Top Model!
One statistic that interested me was the 46.9% who indicated that the absence of a business case was the main barrier to deployment of social networking and new media technologies. We hope, with the presentations of case studies at next Thursday’s congress, that those of you who wish to be convinced, will be and those of you seeking to convince, will have ample ammunition when next you are asked, “What’s so brilliant about social networking and new media anyway?”
And now for some Friday fun. For the 7.3% who responded “What are you talking about?!” when asked which social networking and new media technologies they use in their business I will leave it to the good folks in Commoncraft to explain it all. (Buíochas leis an Imeall don nasc!)
Have a great weekend and see you all next Thursday!
*Have you forgotten your username and password? Email firstname.lastname@example.org and I’ll get one out to you ASAP!