Hotels can increase online revenue if they act decisively, despite economic downturn

Bookassist clients represent the majority of the Irish hotel industry online. Feedback indicates that many hotels are experiencing a downturn in overall business in recent months.

But online business is still growing and many hotels who are internet savvy have genuinely been able to boost the online portion of their business despite the economic climate by having a strong proactive internet strategy. You can give yourself a real competitive advantage if you act quickly and decisively online. For a series of actions and tips that can be implemented by hotels, see the recent detailed entry on the Bookassist Hotel Industry Blog.