Hotel industry meets to share views on internet marketing

The third Hotel Website Marketing Conference, sponsored by the Tourism Ireland, Toonz.com and Meetingsbooker.com, will take place in Dublin on Tuesday September 14th 2010 at Crowne Plaza Hotel Dublin Airport. The one day conference is designed to update hotels on the latest in online technologies and practices in order to generate increased revenue.

The conference includes an impressive line up of speakers from leading international players such as Tripadvisor, Tnooz.com and IDeaS Revenue Management along with indigenous Irish companies such as P3, Meetingsbooker.com, PinPoints, Appsie.com and Weedle.com.

Mark Henry, Tourism Ireland’s Central Marketing Director, said “We are delighted to support the 2010 Hotel Website Marketing Conference. Tourism Ireland has increased its digital marketing activity across the world and we now invest €12 million of our marketing budget online. Our suite of websites - discoverireland.com – already provides a platform for Irish hoteliers and other industry partners to promote themselves overseas and we are delighted to have this opportunity to share ideas and our experience of winning overseas tourism business”

Speakers at  the Hotel Marketing Conference (www.hotelwebsitemarketing.com) will be emphasising that it’s not just about the race to the best deal or lowest prices, travellers are becoming far more discerning about where they stay with cost only a part of the criteria. Reviews and social media continue to play a vital role in the purchase decision for hotels as underlined by the phenomenal growth in sites such as Tripadvisor.

The Hotel Website Marketing Conference is a one day event focusing on four key areas namely:

•       Third party booking websites and distribution channels,
•       Improved online communication = increased revenue
•       Hotel bookings & Mobile Applications
•       Panel of experts Questions & Answers session

Speakers include: Guillaume Thevenot (Tripadvisor), Cheryl Hawksworth (IDeaS Revenue Optimization), Brian Harte (Tourism Ireland), Lisa Shields (P3), Ronan Skehill (Pinpoints), Kevin May (Tnooz.com), Iain MacDonald (Weedle.com), Niall Harbison (Simply Zesty), Duncan Osbourne (New Market International) and Ciaran Delaney (Meetingsbooker.com).

For more information please visit the conference website
www.hotelwebsitemarketing.com.

Ends:

Email: info (@) hotelwebsitemarketing.com