Event Date : 24 Mar 2010
SOLD OUT! Half day seminar run in partnership with Dun Laoghaire-Rathdown County Enterprise Board.
The seminar is sold out and bookings are closed. Please contact Irene on 087 292 3333 with any queries.
Overview
This seminar will look at where you need to take your web and digital marketing strategy in order to achieve results in 2010.
The event is the latest in the successful series of collaborations between DLRCEB and the IIA.
Speakers & Agenda
1.45pm - Registrations
2.00pm - How to Health-Check your Website - Shane Diffily, Senior Analyst, iQ Content
2.45pm - How to Focus Your Digital Marketing Strategy for Results - Emily Tully, Emily Tully PR
3.30pm - BREAK
3.50pm - Case Study Presentation - Darren Grant, Founder & MD, OrganicSupermarket.ie
4.30pm - Panel Q&A
5.00pm - Close
Who Should Attend?
This seminar is ideal for owner/mangers of small businesses who want to learn how to create business-winning websites and to make the best use of opportunities presented by online and social media tools.
This events forms part of DLR Enterprise Week 2010, March 22nd-26th.
Venue
Click here for directions and a map of the Royal Marine Hotel.
Email Irene with any questions.
About the Speakers
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Mr Shane Diffily (Senior Analyst)
iQ Content
Shane is a recognised expert in website governance and author of ‘The Website Manager's Handbook’ (ISBN 978-1-4116-8529-1). This book contains practical solutions for solving the challenges of site management and has been described by respected commentator Gerry McGovern as "very clear and well written…someone managing - particularly a large website - would find it genuinely useful".
A number of articles by Shane about web governance have been also published by the popular design journal, Alistapart.com. In addition, many other case studies and features about the web, management and technology authored by Shane appear on his personal website and in The Irish Times "Business2000". Visit iQContent.com
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Ms Emily Tully (Director)
Emily Tully PR & Online Communications
Emily Tully is a former newsreader, editor and reporter with national radio station Today Fm. After more then 6 years receiving PR material as a journalist, Emily decided to return to Public Relations, where she first began her career in 2001.
To date, Emily has worked in the newsrooms of East Coast FM, Newstalk and Today FM. She has trained as a Public Affairs Officer for Irish Aid’s Rapid Response Corps. In the field of PR, she’s worked with clients such as Sustainable Energy Ireland, Ryanair, Independent Newspapers, BlueMetrix, Embassy of Brazil, Louth Local Authorities, the International Puppet Festival of Ireland and Omniscout Ireland.
Emily provides advice and expertise on all aspects of public relations, media activity and online PR, specialising in in PR campaigns for smaller budgets and for start-ups. Visit EmilyTully.com
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Mr Darren Grant (Managing Director)
OrganicSupermarket.ie
Darren Grant is founder and managing director of The Organic Supermarket which is Ireland's first 100% truly Organic Supermarket. Every item we stock is certified organic and handpicked to the highest standard. We have over 3000 organic products in our store in Blackrock, Dublin. We also offer next day nationwide delivery for a flat charge of €6.50.
Recently our website www.organicsupermarket.ie won overall “Best Retail and Commercial Shopping Website” at the2009 Golden Spider Awards and “Most Beautiful Website in Ireland” at the Irish Web Awards. We are a certified member of The Organic Trust, Good food Ireland and have just been awarded the prestigious Bridgestone accolade.