It got your attention anyway didn’t it? I read it in this month’s edition of Marketing Age the Marketing Institute of Ireland’s bi-monthly publication. It’s from their adaptation of Richard Laermer and Mark Simmons Punk Marketing Manifesto and it is point number one of 14. My main reason for mentioning it is by way of introducing the IIA’s twitter channel. “Ah now hold on”, I hear you say, “I’m only just getting the hang of this blogging business and you introduce microblogging!!” I’ve been microblogging myself since earlier this year and it felt like a good channel to connect with people who might be interested in the IIA, it’s events, members and opportunities so I took the risk and so far, so good. Try it out yourself. You can follow me, I’ll follow you. I know some of our members use it to great effect and hopefully they will add their comments below about their experiences. You can zone in on the Irish Twitterati at www.twit.ie – you’ll probably see some familiar names and faces.
Let me know if you are using other microblogging platforms and if you would like the IIA to contribute there as well and I will look into it.